Gen Y works in different capacities as employees and has different functions; but for the purpose of this post the product manager will specifically be considered. How can GenY Product Manager be motivated?
Matrix organization structures hire these new product managers to coordinate the organizational development of new products. How can the organization retain GenY?
GenY’s management style characteristically negotiates for resources with other functional managers. The aim is to keep the product moving on schedule. Budgets are critical because the new product requires an allocated amount of resources which it can develop without interruption. This manager characteristically is motivated by high commitments to time and fiscal restraints; therefore the financial stability and cash flows are critical to his analysis and satisfaction of job performance. A company needs to recognize the specific challenges the product manager meets and to provide ways to motivate them. Some of these motivations would include: continued vacation allowances, health plans and retirement years. Another factor to consider is the high risk of burn-out for these managers as they work in a fast-paced, high stress environment. A reward of leisure time and health benefits would be a motivational factor to include in a benefits workplace training program.